What is in the details? Perfect execution. While I research companies and styles that I would love to feature in my boutique I think about all of the little things that I want to represent. I want to have a brand I am proud of, something that the people around me can be proud of too. While I do want to bring in brands and clothing from other countries, I want to know where the clothes are being made, and by who.
The very thought of finding what I want and what other people would like is daunting. There are so many options and products, how do you choose just a few?
In my research, and some personal experience I have found the following to be true. I hope these help. If you have anything to add, contributions are always welcome : )
1. What Styles?
There are so many unique styles and although you want a store that has a little diversity, you do not want too much diversity. It is good to be able to attract more than just one type of customer, but if you are too scattered you won’t be able to have a GREAT market for what you have to offer, people will be too confused on what they are there for
2. Listing out all the brands I want
I may not be able to get every company I want. At first anyway, but I can always get my foot in the door.
3. Finding the best way to order.
How much product is the right amount. You don’t want to always be out of product, but you also don’t want to have so much that you’re losing money in product that does not move
After work, tonight the world seemed a little chaotic. Between making dinner plans, entertaining a 3 year old, getting laundry done, and helping my husband fix the truck. Today seemed extra long. I decided to take a few minutes to myself and just relax. Sometimes when caught up in the world we forget to just take a big deep breathe and relax. All I could do was smile. Today’s fights and struggles are so small compared to what they used to be. I remember a year ago, struggling to even pay all of our bills every month, and now we are okay. We are not behind, by no means are we ahead, but we are okay. I know that because we went through times that were much harder we really cannot be upset at where we are.
I struggle with always looking ahead and not living here. Right now. Because today, today is what matters. While setting goals is important, we can’t live in those moments until they happen. Today, I relax, I take a deep breathe, I focus on what I have, and what I have to work for. If we can make it as far as we have in the last few years, I cannot wait to see what our future holds, but again, tonight I enjoy what I have.
The last few days, my husband and I have talked about where we want to be in the future, and what we want to do. I have always dreamt about owning my own store, but it just kind of seemed like a dream. As I started writing again, we joked about things to write about, what interests, goals, or passions I have that other people could relate to. Today I finally realized how silly it was for me to not have any idea what to write about. I am going to take my ‘dream’ and make it a reality. I doubt this will be any small process. The research already seems overwhelming on top of my full time job, and family but, challenge accepted.
Becoming a business owner is not easy, and anyone who says otherwise probably doesn’t run their business the correct way. I grew up in a home with someone who owned their own company and with hard work and determination came success. The reason I want to do it, is so that I can work on my own terms. My ultimate goal would be to have a boutique in each corner of the United States. The idea of being able to travel across the country would honestly be amazing to me! I would be able to accomplish all my goals with this one dream. Follow me as I venture into a world unknown and tackle it with open eyes, and a full heart : )
Today, I look back and see how far we have come, without forgetting how hard it was to get here. I remember the pain of bar-tending until 4am in the morning and waking up at 6:30 am to take care of my daughter. I remember feeling frustrated because my husband did not have a steady income. All these things, are left in my mind. I look back now and see that they are not bad things to remember though. They are the struggles that brought our family closer, they are the memories we will reflect on and laugh about in 20 years. Those thoughts of feeling like we are going nowhere in life has been lifted, and as the fog has cleared from our line of sight, we can see again. We can dream again. We can conquer anything together.
I know that there will be more struggles as we venture through our life together, I know now, that life is not all peaches and cream. Life is labor, it is learning, it is becoming what you were always meant to be. While I brag on about my husband finding his dream job, I have yet to get there. I am a work in progress trying to find my dream, my passion, my Joie De Vivre! I am excited for this next turn with my family, and hope that anyone (if there is anyone) reading this that they can relate, and find hope in that all the struggles you find yourself in there is a light at the end of the tunnel, your tunnel just may be a little longer to get to the end, than it is for others.
I remember back in 2013 My loving husband decided it was time for him to quit his job as an HVAC guy to do something that he loved. In the past few months he had started a side business. Building websites for small business’ and optimizing their results in search engines like google. It was a stepping stone. He learned an immense amount of things. what to do, or not to do when running a business. He learned that people do not always pay like they say they will. That spring he began to get so much work that we decided it would be best for him to leave his steady paying job and make a living running his own business. Oh my goodness, talk about stress. I was working two jobs, bartending very late nights and serving pizza by day… did I mention I was trying to finish school at this point too. Oh yes and our daughter had just turned 2. Go ahead call us crazy : )
Adam ended up finding someone who said he had a great opportunity for us. Our hopes got really high, we talked about moving to Monterey, CA and changing our whole life from our small mountain town home. Adam put in a lot of hours helping this man out, and while the promises were there the checkbook was always hidden. After 2 months of working hard in hopes of a wonderful job opportunity, and a lot of empty promises we cut ties with this “business man” our funds were running low, and my patience was very thin. I can’t speak of how many tear filled, exhausted nights/conversations we had. I wanted to support my husband and his dreams, but how far do you go? That was a question I remember asking myself quite a bit. How far do you go until you give up… and we never gave up.
My husband and I have been married for 3 years. I will say this when we got married I didn’t have any idea of what I was getting myself into. Being a young couple we knew that we enjoyed our time together, but to say we really knew each other would be a little bit of an overstatement. All I knew was that I was in love with him (and even more in love with him today). As our marriage has grown, and we have been able to find out more of who we are, I’ve learned that I married an IT guy. Neither of us have a degree, even though we have a nice bundle of student loans from the amount of school we did go through, we set out on this little life journey together with incomplete college educations and a really big dream.
My husband for the first year was constantly trying to find something that made him happy, first it was making beef jerky – yes my house smelled of smoked meats and it was gross for a while. Then there was the photo booth dream, and for a while it was building website and staying at home with our beautiful daughter. Turns out that last one was more of his niche. Turns out reading computer code and working tedious hours in the night made his world brighter.
As I go through this series I will explain how I know I am married to an IT guy.
I would love to hear back from other wives/husbands who are in the same boat, the great/bad/ugly.